Marketing Internships


At Rhino Africa our marketing teams work on projects that aim to inspire those abroad to travel to Africa. Operating in 30 countries worldwide, our content writers and designers ensure that our blogs, communications and websites are consistent, inspirational and informative. Our in-house agency Rhino Africa Digital (RAD) provides us with premium-quality films and photographs that capture the wildlife and landscapes of our continent. Our digital marketers and SEO specialists take a scientific approach to performance marketing in 5 languages, ensuring engagement with users across mobiles, tablets and desktops.

To pioneer new ways of showing Africa to the world, we have created the unique Rhino Africa marketing internship programs. These programs have been designed to inject fresh perspectives, new ideas and youthful energy into our ever-evolving workplace, while simultaneously helping our interns to develop their own skills and understanding of our dynamic industry.

Marketing internships are available in all of the roles listed below, offering opportunities for English, French, German, Spanish and Portuguese speakers. First preference will always be given to previously disadvantaged South African candidates.


DIGITAL MARKETING (ENGLISH; FRENCH; GERMAN)

  • Conducting market analysis and research projects

  • Writing copy for PPC marketing campaigns

  • Assisting the SEO team in keyword research and page optimization

  • Monitoring social media performance and increasing Rhino Africa’s online communities

  • Conceptualizing ideas to raise brand awareness for Rhino Africa and its portfolios

  • Compiling collateral for internal and external newsletters

  • Weekly monitoring of Rhino Africa’s social media channels

  • Reporting on social media statistics

  • Generating social media dashboards

  • Assisting our social media manager with strategies and planning

Requirements:

  • Knowledge and understanding of Social Media platforms (Facebook, Instagram, Twitter)

  • Excellent writing and language ability

  • Strong communication skills and team work ethic

  • Excellent time management

  • Pristine attention to detail

  • Problem-solving ability

Advantageous, but not required, would be:

  • Exposure to Facebook Business Manager or Ads Manager

  • Interest or experience in Google Analytics/data analysis


DIGITAL MARKETING ANALYSIS

  • Creating dashboards for our social media channels (Facebook, Instagram, YouTube, etc)

  • Providing analysis on organic traffic channels using Google Analytics and other tools

  • Testing and experimenting with different marketing tools to increase conversion rates

  • Researching CRO trends and updates

Requirements:

  • Excellent knowledge of MS Excel, specifically with knowledge of formulas

  • A strong analytical orientation and an affinity for numbers

  • Phenomenal problem-solving skills, fantastic organizational skills and out of the box thinking

  • Proficiency in the organization of large amounts of data

Advantageous, but not required, would be:

  • A qualification in Google Analytics

  • Knowledge of Conversion Rate Optimization tools

  • Experience in databse structuring and SQL programming

  • Proficiency in Pivot tables


SEARCH ENGINE OPTIMIZATION (ENGLISH; FRENCH; GERMAN)

  • Creating website pages and uploading content using a Content Management System (CMS)

  • Editing and writing content for our websites

  • Carrying out online competitor analysis

  • Keyword research and keyword universe development

  • Reporting on webpage performance in Google's search engine

  • Brainstorming SEO strategies and assisting in their implementation and execution

Requirements:

  • Excellent writing and language ability

  • Strong communication skills and team work ethic

  • Excellent time management

  • An analytical mindset and approach to work

  • Problem-solving ability

  • The determination to see projects through from start to finish

Advantageous, but not required, would be:

  • Experience with HTML

  • Exposure to CMS software like WordPress & Joomla

  • Any SEO course qualification

  • Proficiency in Microsoft Excel


CONTENT WRITING & EDITORIAL (ENGLISH; FRENCH; GERMAN; PORTUGUESE; SPANISH)

  • Researching, writing and editing accurate content according to style guidelines and templates

  • Researching facts and information about destinations and service providers

  • Ensuring consistency of tone across various types of content

  • Creating content for our various social media platforms with an understanding of how to reach the users of those platforms

  • Helping with the maintenance and follow-ups of our editorial calendar

Requirements:

  • A passion for language and literature, with a flawless grasp of spelling and grammar

  • Clear creative flair and a knack for inspirational research-based writing

  • Full professional fluency in English, as well as the language of application

  • An interest in writing about travel & Africa

Advantageous, but not required, would be:

  • Exposure to a digital content production environment

  • A shareable personal blog, journal or other published writing work


DIGITAL DESIGN

  • Designing marketing collateral such as newsletters and banners

  • Retouching and editing photography

  • Optimizing visual content for the web

  • Generating concepts for marketing-related campaigns

  • Designing new CI and guidelines for partners and emerging brands

Requirements:

  • Expertise in (at least) Photoshop and Adobe Illustrator

  • A natural sense for aesthetics and a strong passion for design

  • A methodical and precise approach to work and an ability to work around tight deadlines

  • An openness to feedback from colleagues, complemented by high levels of self-motivation

  • An interest in the latest tech and design trends

Advantageous, but not required, would be:

  • A portfolio of prior design work and projects

  • Knowledge of After Effects

  • Experience with the implementation of design in HTML/CSS


PHOTOGRAPHY/CINEMATOGRAPHY/VIDEO EDITING

  • Shooting events and content for Rhino Africa, across some of the country's top safari and tourism destinations

  • Assisting senior photographers and cinematographers with their duties, using drones and high-end visual media equipment

  • Editing and retouching content using advanced creative and editing software

  • Quality control: finalising individual and team projects

  • Organising photographs and video footage

  • Carrying out general maintenance of photo and video equipment

Requirements:

  • Proficiency in Adobe Premier Pro and Photoshop

  • Working knowledge of DLSR cameras

  • The ability to shoot and process raw footage

Advantageous, but not required, would be:

  • A solid understanding of the Adobe Creative Suite

  • Experience with Mac products

  • The spirit to learn and be placed out of one's comfort zone


BENEFITS:

At Rhino Africa, there’s a smorgasbord of added delights:

CAPE TOWN: Carry out your craft in gorgeous offices located in the heart of Cape Town, the world's most beautiful city. Pristine beaches and world-famous hikes are just 15 minutes away from our HQ, so be sure to pack your bathing suit and hiking boots!

THE RHINO CAFE: Rhino Africa is proud to have our own in-house Cafe, which rivals any foodie spot on the streets of Europe! Interns receive monthly vouchers to enjoy hearty meals, delicious coffees and sweet treats from our own master chefs and expert baristas. The Cafe is a place to mingle and relax with your colleagues, and even learn some foreign slang.

THE TRACKER PROGRAM: At Rhino Africa you’re not just another lost animal in the wild! We assign each new intern a ‘tracker’ to guide them through the jungle, introduce them to their fellow Rhinos and our unique family culture.

INDUSTRY EXPERTS AND MENTORS: Work under visionary leaders who encourage open and direct communication and honest feedback.

MAKE A DIFFERENCE: Use your marketing expertise to develop content which has a positive impact on Africa’s wildlife and people. For more than a decade, Rhino Africa has identified champions and backed their causes by providing coaching, mentorship, financial aid and infrastructural aid.

TAKE OWNERSHIP: Have freedom within and ownership of your work, with the support and guidance of your dedicated mentor. Our mantra is simple: the easiest way to improve is to learn from the best.

DIVERSE CULTURE: Rhino Africa is a fun, challenging, fast-paced place to work. We’re one big family. Interns are encouraged to soak up our culture and participate in social and community events, while getting to know their colleagues from all around the world.

ONLINE DEVELOPMENT COURSES: Online courses with Lynda.com will be offered to help our interns develop the precise range of skills they wish to focus on. These courses span the fields listed below:

  • Introduction to Online Marketing

  • Social Media in international Markets

  • Introduction to competitive analysis

  • Style and writing workshop

  • Google Analytics and Excel

  • How Online Analytics Work

  • SEO Basics and International SEO

  • Writing for the Web

  • Introduction to Google Search Console

  • Introduction to Moz

  • Excel for Beginners

  • Ronin Gimble Essential Training

  • Drone Flying

  • Advanced Camera Operation (FS700, A7s)

  • Premier Pro Editing Workflow & Techniques

  • Advanced Colour Correcting (Da Vinci, Lumetri & Film Convert)

  • After Effects Essential Training & Title Animation

  • Lighting Fundamentals

  • Photography - Tips & Getting The Shot

  • Photoshop Essential Training

  • Illustrator Essential training

  • Branding Fundamentals

  • Design fundamentals

  • Correct file structuring for projects

  • HTML and CSS Basics

  • Writing and grammar

  • Introduction to project management

 

If you are interested in any of the above internship opportunities then APPLY HERE

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